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Around
500 national brand name article manufacturers, whose main sales
territory is restricted to their national markets, are trying
to expand their territory to other markets. The widely spanned
EMD member network provides support here for the opening and
development of new markets.
EMD
allows national manufacturers to develop new markets outside of
their domestic markets by providing the expertise of EMD and its
members on all of Europe’s markets and functioning as a door
opener. The knowledge of market circumstances, chances and
potentials, the networking with local market and distribution
partners as well as the existing communications and marketing
channels can all be used by the manufacturers immediately and
without major outlays to tap into these completely new markets.
The wide range of services for the national industry in Europe
extends from providing the necessary basis for decisions to the
mediation of distribution partners and test markets right up to
inviting them to make offers at national own label projects.
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